Workshop to help area businesses improve holiday marketing plans

Posted by
On October 4, 2019

The Small Business Development Center (SBDC) at Missouri S&T will help area business owners grow their digital skills.

The Small Business Development Center (SBDC) at Missouri S&T is partnering with Google and Constant Contact to host a marketing workshop designed to help business owners and professionals learn how to grow their digital skills. Attendees will use Google tools to prepare marketing campaigns for the holidays.  

The workshop will be held 11:30 a.m. – 1:00 p.m. Tuesday, Oct. 29 at Columbia College, 550 Blues Lake Parkway in Rolla, Missouri. The workshop is free, but registration is required. Visit google-holiday.eventbrite.com to register.

“This is a great way to learn how to reach customers, just in time for the holiday shopping rush,” says Karen Leatherman, business development specialist at Missouri S&T SBDC. “Topics include Google My Business listings, online advertising and email marketing.”

Before the workshop, attendees should visit Google.com/smallbusiness to create an action plan for themselves.

For more information, contact Karen Leatherman, business development specialist for the SBDC at leathermank@mst.edu or 573-341-4551. Missouri S&T’s SBDC provides business counseling and assistance to aspiring entrepreneurs and small businesses in the areas of management, new business creation, business acquisition, business sales, marketing, financial analysis, human resources, operations management, succession planning and technology commercialization. Most services are provided at no cost.

SBDC is a University of Missouri Extension partner and part of the Missouri SBDC statewide network, which is funded in part through a cooperative agreement with the U.S. Small Business Administration. For more information about workshops, resources and programs offered by Missouri S&T’s SBDC, visit ecodevo.mst.edu.

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On October 4, 2019.

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